TOYOTA Motor Corporation
Toyota Motor Corporation and in the Japanese translation: トヨタ自動車株式会社 which stands for: Toyota Jidōsha, the founder of Toyota in 1937. In 2010, Toyota Motor Corporation employed 317,734 people worldwide and was the world's largest manufacturer of motor vehicles. The Toyota Motor Corp’s head quarters are in Japan. Toyota Motor Corporation group of companies include: Toyota, Lexus, Daihatsu, and Hino. Worldwide sales of hybrid vehicles produced by Toyota reached 1 million vehicles by May 31, 2007 and hit all time hybrid sales led by the Toyota Prius with worldwide sales of 1.43 million by August 2009. Toyota's CEO has committed to eventually making every car of the company a hybrid vehicle in efforts to demonstrate its devotion to reducing global warming effects.
Toyota has long been recognized as an industry leader in manufacturing and production. The Toyota Motor Company received its first Japanese Quality Control Award in 1980 and began its long standing legacy in participating in a wide variety of motorsports.
The worldwide ranking of automakers is compiled once per year by the International Organization of Motor Vehicle Manufacturers OICA. In 2010, the Toyota Motor Corporation ranked first on the list with 8.6 million units produced globally in all of it’s production factories.
Toyota, Nissan Motor Corp. and Honda Motor Corp. began building plants in the US by the early eighties due to America implementing stringent new laws and taxes pertaining to imports of certain vehicles in the mid 60’s. Two years later, Toyota entered into a joint venture with American giant General Motors.
In 1984 the new factory was replaced by an old General Motors plant that had been closed for two years. Toyota then started to establish new brands at the end of the 1980’s, with the launch of their luxury Lexus division in 1989. In the 1990s, Toyota began to branch out from producing mostly compact cars by adding many larger and more luxurious vehicles to its lineups.
Toyota have almost halved the cost of electric hybrids and see the reduction of production cost as a future goal, making it possible for every family to own at least one hybrid vehicle. Toyota also began production of the world's best-selling hybrid car, the Prius in the year 1997.
In 1999 Toyota set up a base in the United Kingdom, (TMUK), as the company's cars had become very popular in the British market.
In 2002, Toyota managed to enter a Formula One Racing works team.
The company was number one in global automobile sales for the first quarter of 2008. It displaced GM and became the world's largest automobile maker for the year 2008.
In 2007, Toyota released an update of its full size family LDV, theTundra which was produced in two American factories, one in Texas and one in Indiana.
Toyota has manufacturing or assembling plants globally for local markets with the growing needs approach. Toyota has manufacturing or assembly plants in Japan, Australia, India, Sri Lanka, Canada, Indonesia, Poland, South Africa, Turkey, Colombia, the United Kingdom, the United States, France, Brazil, Portugal, and more recently, Argentina, Czech Republic, Mexico, Malaysia, Thailand, Pakistan, Egypt, China, Vietnam, Venezuela, the Philippines, and Russia.
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